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Thomas Crampton

Global Consulting Principal for Marketing Transformation, OgilvyRED
United Kingdom

Bio

Thomas Crampton serves concurrently as OgilvyRED’s Global Consulting Principal for Marketing Transformation and global managing director for social media at Ogilvy.

Serving in a range of regional and global roles at Ogilvy since 2009, Thomas has launched, scaled and run teams on three continents that help clients adapt their marketing, communications and business strategy to the rapid changes in consumer habits brought by social media, digital and mobile.

His clients, which have had a focus both on consumers and businesses, come from a wide range of sectors, including entertainment, finance, healthcare, media, tourism and others.

As Global Consulting Principal for OgilvyRED, Thomas helps large companies and organizations rethink their corporate strategy, position for growth and embed innovation.

As Global Managing Director of Social@Ogilvy at Ogilvy & Mather, Thomas helped build and took charge of a team of more than one thousand social media specialists across more than 40 territories. Probably the largest global team of its kind, Social@Ogilvy helps companies understand, strategize and execute within social media.

Built on Ogilvy & Mather’s well-known heritage of brand planning and cutting edge creativity, Social@Ogilvy taps deep areas of expertise, such as CRM and shopper marketing.

Prior to joining Ogilvy, Thomas spent 18 years as a globetrotting foreign correspondent, mainly for the International Herald Tribune and The New York Times, reporting from five continents and dozens of countries on news, politics, economics and culture.

A frequent keynote speaker and moderator at high profile conferences around the world, from the World Economic Forum in Davos to South by SouthWest, Mobile World Congress, Cannes Lions and DLD in Munich. He has also lectured at numerous universities, including Stanford University, Institut d’Etudes Politiques de Paris, Hong Kong University, Keio University in Japan and the National University of Singapore.

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